by Jason Fox | Feb 7, 2011 | Advertising |
Welcome to Super Hole V. I realize having to wait until after the game (let alone Monday morning) to read such cogent analysis as this has become passé, what with all the live tweeting going on. But really, how many twitter feeds do you want to pay attention to...
by Jason Fox | Feb 7, 2016 | Advertising, Super Bowl |
The Obligatory Super Hole X Get excited, America and all parts beyond: Super Hole X is upon you. Indeed, this is the tenth time I have expunged all enjoyment from watching the Super Bowl so that I may proffer my opinions on the commercials contained therein to, as...
by Jason Fox | Sep 28, 2022
Persevus At its heart, Persevus is a recruiting firm. Their problem, before they contacted me, was explaining to potential clients how they were different. Which they actually were and are. They are not like Indeed, ZipRecruiter, or any of the dozens of other job...
by Jason Fox | Feb 4, 2013 | Advertising, Super Bowl |
This year, I’ve decided to do things a bit different. Instead of merely reviewing the ads, I’ll act as a Monday-morning creative director and offer advice on how these spots could have been better. Which is easy for me to do when I don’t have a client in the edit...
by Jason Fox | Oct 5, 2014 |
Ruby Tuesday To counter the prevailing consumer sentiment that Ruby Tuesday had come to be seen as a lower-quality version of Applebee’s, we opted to focus on the food while using smart humor to give the place a cheekier attitude than the competition –...