by Jason Fox | Jan 21, 2007 | Advertising |
Anyone actually watching the WB (sorry, CW) version of BMW Films’ “The Hire” over at SuzukiFilms.com?It lacks:OriginalityAn interesting conceptGood writingGood actingAny reason to pay attention to the SUV the campaign allegedly featuresClive OwenBuck OwensAt least...
by Jason Fox | Jan 9, 2007 | Advertising |
The call to action must die. And we, fellow ad people, must kill it.How many times have you presented an ad to an account person, creative director or client and been met with phrases similar to these:“I like it, but it needs a stronger call to...
by Jason Fox | Dec 18, 2006 | Advertising, Wonkiness |
Yes, yes, I know. Just one short day after inviting you to open your collective joyhole and shout, “Merry Christmas,” I’m now instructing you to pipe down and do some advertising. Well, remain calm. I’m not speaking to all of you.I’m speaking to the over-thinkers,...
by Jason Fox | Dec 17, 2006 | Advertising, Christmas, Wonkiness |
Merry Christmas!Offended yet? No? Not even a little? Must be losing my touch. Surely, if one believes the Powers That Be in the media, there is no more incendiary salutation than “Merry Christmas.” Why, the mere hint of the C-word will most assuredly send the...
by Jason Fox | Dec 1, 2006 | Advertising |
We’ll see if I actually manage to make this a weekly occurrence, but after hearing this absurd tagline on the radio this morning I just had to share. Are you ready? Are you sure? Okay.OmniAmerican Bank is Pioneering forward.Note the lack of a capital “F.” That’s...
by Jason Fox | Nov 21, 2006 | Advertising, Entertainment |
This might be the coolest thing Cripin Porter Bogusky Fox has ever done. BKGamer.com. Go now. Go on. Git. Don’t make me sic Jack Palance on you.Later,Fox
