Better Than Fonzie – The Fonk

Don’t Judge a Book by Its Contents

I should’ve been an account exec. Or a media buyer. Or an account planner. I’ve never known anyone of these persuasions who has remained unemployed for very long. Even if they weren’t very good. It’s true. The good ones (and I will readily...
Better Than Fonzie – The Fonk

Must Hate Straw Dogs

This is one of those things that goes without saying, yet bears repeating. Often. Daily even. Sometimes ad nauseam in a three-minute span during a meeting with fill-in-the-blank:Never show anything you don’t want to see produced.I don’t know why agencies...
Better Than Fonzie – The Fonk

Jingle All the Way

You just can’t keep a good jingle down. This fairly recent spot for Band-Aid® flexible bandages takes the venerable “I am stuck on Band-Aid” song and, well, doesn’t really twist it much at all. Nope. They just took the song, changed the end...