by Jason Fox | Feb 13, 2012 | Advertising |
Compared to seersucker, polka dots or even gingham, plaid is not, in and of itself, a humorous fabric. But a few of my old cohorts at Bernstein-Rein have deployed the fabric to good comedic use in a new President’s Day Sale spot for furniture chain Havertys....
by Jason Fox | Feb 9, 2012 | Uncategorized |
But he’s taking the haters to school thanks to this print piece from Gatorade G, courtesy of TBWAChiatDay in Los Angeles. Nicely done, everyone. Later, Fox Tip of The Hole to AdLand.tv for being the first of hundreds of sources to alert me about this.
by Jason Fox | Feb 8, 2012 | Advertising, Super Bowl |
My disdain for GoDaddy.com’s advertising tactics is no secret to those who know me – either in real life or through this blog. Every year, in my Obligatory Super Hole review of the game’s commercials, I automatically give the company’s spots...
by Jason Fox | Feb 6, 2012 | Advertising, Super Bowl |
It’s been the same for almost three decades now. The Super Bowl rolls into view and the world becomes all a-twitter with talk about which television commercials will or will not ascend as the true stars of the game. The general news media always gets into the...
by Jason Fox | Feb 6, 2012 | Advertising, Super Bowl |
Six years in, I’m still clinging to the “those that don’t get to produce Super Bowl ads get to critique them.” This year, however, I’ve chosen to not offer letter grades for the spots (except GoDaddy.com’s automatic F’s). Because let’s not kid ourselves, anyone who...
