HireRight – The Hiring Game
Go to -> The Hiring Game
The challenge: HireRight – a background-check services company – needed a way in with HR and hiring managers in companies throughout the land. Possibly even yours. Budgets, of course, were tight.
The solution: Use pleasure to soothe their pain. HR folks have seen it all, but it’s much more entertaining when served up as a web video. HiringGame.com gave a wink to those misadventures in hiring while prodding the target to enlist HireRight for help. Happiness ensued.
Below are stills from the site, along with the shoestring-budgeted videos.
Landing page – video autoplays
Video catalog – houses all videos and links to HireRight.com