by Jason Fox | Feb 7, 2010 | Advertising |
Super Hole IV: Nothin’ But a Tease Apparently it’s not enough to just have a killer spot on the Super Bowl. Or even a lame spot. No, in this day and age, you have to build an integrated campaign that spans media channels, demographics and Twitter feeds to...
by Jason Fox | Feb 2, 2009 | Advertising |
Last night I watched one of the best Super Bowls in history. I know this because many football experts and John Madden kept saying as much. While I was a bit disappointed in the outcome – I had chosen to root for Arizona as QB Kurt Warner is, like my lovely wife, a...
by Jason Fox | Feb 5, 2007 | Advertising, General Interest |
Because there just isn’t enough media attention and industry self-aggrandizement and self-flagellation over the ads that aired during last night’s Super Bowl, I present my own reviews. Every ad from kick-off to the final whistle, not counting some sweet local spots or...
by Jason Fox | Sep 27, 2022
ObjectSpectrum If your definition of the Internet of Things (or IoT for you savvier nerds) is yelling at Alexa when she repeated interprets “play Purple Rain” as “play Chocolate Rain,” then ObjectSpectrum probably isn’t a company...
by Jason Fox | Feb 6, 2012 | Advertising, Super Bowl |
Six years in, I’m still clinging to the “those that don’t get to produce Super Bowl ads get to critique them.” This year, however, I’ve chosen to not offer letter grades for the spots (except GoDaddy.com’s automatic F’s). Because let’s not kid ourselves, anyone who...